Heard of Google Plus? If you’re a Zimbabwean, probably not yet, after all, all your friends are on Facebook, maybe Twitter. Google Plus is Google’s new social network (like Facebook, potentially better).
There’s been a lot of controversy with regards to the implementation of it all, with many claiming Google is unfairly using its muscle (in search) to promote this new service – I differ on some of it, but heck…when it comes to marketing, I couldn’t care less – neither should you.
All it means is that things have changed, if you’re a business owner, love it (like me) or hate it, you’d be downright crazy to ignore Google Plus.
Crazy because if you hope to build a long-lasting and powerful brand on-line in Zimbabwe or anywhere else in the world, you can’t afford to ignore Google. Facebook is not enough, especially not in Zimbabwe, neither is Twitter or LinkedIn.
Google plus is going to affect your on-line networking, your Search engine visibility, your brand relevance in ways that you probably can’t imagine if you haven’t been following the developments.
I could go into a really detailed account of why you should get on Google Plus and get active there now, but not today. For today I’ll just let you know this
The Worlds Most Powerful Internet Business (Google) had launched the fastest growing social networking site in History. They’re integrating it into the world’s top search engine, Google.com, the world’s top video sharing site YouTube, the worlds best email service, Gmail (350 million users) and many other popular online properties. They’re doing all this and your competitors haven’t even heard of it yet.
If there’s ANY entrepreneurial or marketing blood in you at all, you already know you need to take action early.